One thing that you need to accept as a business man is the fact that doing business these days is considerably different as it was even just two decades ago. With the tremendous leaps in technology that we have had in recent years, corporations and businesses both large and small have had to rethink their entire marketing and advertising campaign to make it more responsive to the times and to the market that they cater to as well. We live in a day and age where the internet is king. What once required millions of dollars and months to reach a million consumers can now be done at a fraction of the cost and be able to reach a million people in a matter of hours. That’s how powerful the Internet is, and that is the reason why you need to start making significant changes to your traditional business model and strategy. You need to generate buzz and awareness of your business if you want to succeed. Get on social media platforms like Facebook, Twitter and Instagram. Gain hundreds and thousands of followers so you can easily disseminate information and advertise whatever promos or products you plan on offering to the public. And when you do get your business online, you need to make sure that you have real time updates and provide your followers with regular updates and information to keep them interested in your business. This will produce a ripple effect that will include word of mouth and greater visibility for you.